Oct 31, 2023
When it comes to creating horror games, it can become quite a challenge to effectively deliver scares while keeping players fully immersed in the experience
In this special Halloween episode we dive into the horror genre, comparing effective (and not effective) ways both games and films have leveraged scares, pacing...
Oct 24, 2023
If there’s one thing indie studios and developers are always looking to do, it’s to increase the odds of their game’s success. However, trying to pinpoint exactly what that is, will always be a challenge to figure out.
In today’s episode, we’re going to explore different concepts that can guide developers and...
Oct 17, 2023
We all know that key art for our games plays a critical role in setting expectations for players, but sometimes despite the best intentions, it can still fall flat, causing confusion and even friction for players.
Today we’re going to dig deep into what key art should consist of, the importance of knowing the market,...
Oct 9, 2023
Whether we want to admit or not, everything we do during the development to the release of games involves some level of marketing. From communicating and sharing information to making claims that “no marketing” was done, marketing is an intrinsic component of development and carries well beyond awareness...
Oct 3, 2023
Learning how to adapt to the ever-changing game industry is a challenge that all studios and developers face. From understanding evolving market conditions to determining how to align projects with those demands, it can be a tough climate to navigate.
Today we’ll explore strategies that help set and maintain...