May 17, 2022
Lots of times when we start thinking about the marketability of a game, we can get caught up in so many details that we often forget one of the main elements that require the most attention. And that’s the core mechanic.
Today Mustapha and I discuss how the core mechanics of the game not only help build the...
May 3, 2022
When you’re marketing your game, there’s lots of information you’ll need to process and understand in order to make the right decisions. However, sometimes it can be a challenge to know what information will help you achieve your main objectives.
Thankfully, Oscar Horgervorst of Steam Data Suite shares...
Apr 19, 2022
Whenever there is a relatively new and different platform that game studios aren’t familiar with, it can be a very daunting task to create a presence, let alone one that will generate results. And for many, that’s TikTok.
But despite its differences, TikTok is proving to be an effective platform for creating...
Apr 5, 2022
In light of getting back from GDC recently, I figured I would take a moment to share my experience of the conference and the main takeaways I gathered from being a speaker at the event and the common theme I found that seems on top of devs and other businesses minds.
Mar 22, 2022
As I prepared for GDC, there was a reddit post that I wanted to call out to about a developer that made $700,000 within the first 4 months of launching their game.
I found this interesting so I just wanted to share my own thoughts on what they did, how their game marketing contributed to their and how can this be...