Jul 16, 2024
Crafting an authentic brand is
crucial for indie games, especially when trying to stand out in a
competitive market, but despite the need, it can be a real struggle
for developers to define their positioning and know exactly what
will cut through the noise.
In this episode, we're going to discuss valuable insights on
effective branding strategies, drawing from indie studio and
publisher examples, and even explore how branding can be paried
with marketing and storytelling, to help carve your niche and
resonate with your audience.
Episode Shownotes Link: https://rengenmarketing.com/357